GAA Store: Gearing up for growth with fulfilmentcrowd's all-in-one solution

As a top sportswear retailer in Ireland and the UK, TheGAAStore doesn’t just kit out the best in Gaelic games - they also bring big-name brands like Adidas, Nike, Puma, and Canterbury to fans everywhere, alongside their own McKeever kit. Operating across Amazon, eBay, and two physical stores, they’ve got a global reach and a loyal following. But as orders poured in, their original systems started to look more like a set of rusty old goalposts. To keep pace, they needed more than just an upgrade - they needed a transformation.

The challenge: Levelling up with smarter, faster processes

As their popularity soared, TheGAAStore found themselves in need of some serious reorganisation. What started as a well-oiled machine was turning into a scramble, and they needed help to:

• Seamlessly integrate sales and fulfilment across multiple channels.
• Maintain top-notch service levels as orders stacked up.
• Optimise their warehouse layout (because no one wants a game of hide and seek with their stock).
• Cut down on the time spent dealing with manual processes.

It was clear: TheGAAStore needed a partner with the savvy and expertise to tackle these logistical hurdles and gear them up for the future. Enter fulfilmentcrowd, with a 360° approach that took them from the changing room to the top of the league.

The Solution: A 360° revamp by fulfilmentcrowd

To whip TheGAAStore’s operations into shape, fulfilmentcrowd went all in, offering a tailored solution that covered every angle.

Sales channel integration

fulfilmentcrowd connected all of TheGAAStore’s channels - Amazon, eBay, their websites - into one smooth-running system. Now, orders flow through like clockwork, cutting down on errors and boosting efficiency. No more “where’s that order gone?”

Warehouse optimisation

After a full-scale rework of the warehouse layout, fulfilmentcrowd helped TheGAAStore maximise space, streamline workflows, and get orders out the door faster. Now, the team is practically racing each other to keep up with the orders flying in.

Enhanced fulfilment processes

With fulfilmentcrowd’s technology, TheGAAStore now boasts perpetual inventory management and laser-sharp stock accuracy. This led to a 97.5% same-day dispatch rate, meaning orders are out the door and on their way to customers in a flash.

Ready for Peak Season Preparation

Just in time for the Christmas rush, fulfilmentcrowd’s solution was set up and ready to roll. TheGAAStore sailed through double the usual order volume, ensuring a smooth season with no hitches - just happy customers.

The results: A winning combination of efficiency and customer happiness

Since teaming up with fulfilmentcrowd, TheGAAStore has seen some real results:

• A bump to a 4.3/5 Trustpilot rating, thanks to happier customers and smoother operations.
• An impressive 97.5% same-day dispatch rate, getting orders out faster than ever.
• Streamlined management, freeing up time for the team to focus on growth.
• Effortless handling of peak season orders, showing fulfilmentcrowd’s scalability in action.

With sales, fulfilment, and a perfectly optimised warehouse now in sync, TheGAAStore is ready to grow further, faster, and more efficiently - because with fulfilmentcrowd, they’re playing to win.